Add Weekend to Outlook

Weekend Media FestivalRovinj, 18. - 21. 09. 2014.

Welcome to Weekend 2014.

Panel Discussions

Panel Discussions

Panel Discussions

Major restructuring of Croatian businesses

2014 will be remembered for many changes in key Croatian companies. Long-time managers stood down in favour of new people who are energetically reorganizing their companies. The process of restructuring demands a more efficient access to organizing and business, often resulting in centralization of resources and/or know-how, usually outside Croatia. Critics claim that Croatia has irrevocably entered into a process of subsidiarisation. Creating new values will be removed from the country, which will only be selling its own insignificant market. 

This periferisation is often compared to the same process which have been going on in the country in the last 20 years. On the other hand, we often see examples of the positioning of Croatian subsidiaries within their business groups. Ignoring the few calls for positioning as regional centres in the past, today we have examples of specialization within a multinational company which led to export out of Croatia. Is this periferisation or globalization and how to find your place in it? What does reorganization means for Croatian businesses today? Are there any opportunities for Croatian companies within multinational business groups? What does this process mean for institutes, universities, suppliers and the society as a whole?